In the glittering world of Las Vegas casinos, kitsch is king. From showgirl feathers to shimmering chandeliers, every inch of these extravagant establishments is designed to catch the eye and keep patrons entertained. And now, a new trend is emerging in the world of casino design – the revival of kitsch.
At the forefront of this trend is the Idaho State Journal, a small-town paper that has been covering the news in the Gem State for over a hundred years. Their latest feature takes a closer look at how old-school casino kitsch is finding new life in modern gaming establishments.
One of the most striking examples of this trend can be found at the newly renovated Golden Nugget casino in Las Vegas. The casino, which first opened its doors in 1946, has undergone a multi-million dollar renovation to bring back some of the classic kitsch that made it famous in its early days.
Gone are the sleek, modern furnishings and neutral color schemes that have dominated casino design in recent years. In their place are bold, bright colors, glittering chandeliers, and over-the-top showgirl costumes that harken back to the golden age of Las Vegas entertainment.
But it’s not just in Las Vegas where this trend is taking hold. Casinos in small towns across the country are also embracing kitsch in new and exciting ways. From retro neon signs to vintage slot machines, these establishments are tapping into the nostalgia of bygone eras to create a unique and memorable gaming experience for their patrons.
The Idaho State Journal spoke with several casino owners and designers about the resurgence of kitsch in casino design. “People are tired of the same old cookie-cutter casinos,” said one designer. “They want something different, something that captures the spirit of old Vegas.”
And patrons seem to be responding positively to the change. “I love the new look of the Golden Nugget,” said one visitor. “It feels like stepping back in time to when Vegas was all about showmanship and spectacle.”
As the trend continues to gain momentum, it seems that casino kitsch is here to stay. And for those who crave a little bit of old-school glamour and extravagance in their gaming experience, this new wave of design is a welcome change.