Caesars Entertainment has announced the launch of the Horseshoe Michigan Online Casino App, marking yet another major player entering the rapidly expanding online gambling market in the state.
The app, which is now available for download on both iOS and Android devices, offers a wide range of casino games, including slots, table games, and live dealer options. In addition, players can also place bets on sports through the app’s integrated sportsbook.
“We are excited to bring the Horseshoe brand to Michigan and offer our customers a seamless and engaging online gambling experience,” said Tom Reeg, Chief Executive Officer of Caesars Entertainment. “With the launch of the Horseshoe Michigan Online Casino App, we are expanding our presence in the state and providing our customers with even more ways to enjoy our world-class gaming offerings.”
The launch of the Horseshoe Michigan Online Casino App comes just weeks after Caesars partnered with the Grand Traverse Band of Ottawa and Chippewa Indians to operate a retail sportsbook at the Turtle Creek Casino in Williamsburg, Michigan. The new online app will further solidify Caesars’ presence in the state and position the company as a leader in the online gaming market.
In addition to offering a wide range of casino games and sports betting options, the Horseshoe Michigan Online Casino App also features a robust loyalty program that rewards players for their continued use of the platform. Players can earn points for every dollar spent on the app, which can then be redeemed for rewards such as free play, hotel stays, and dining credits at Caesars properties.
The launch of the Horseshoe Michigan Online Casino App is part of Caesars’ broader strategy to expand its online gambling offerings across the United States. The company already operates online casinos in several states, including New Jersey, Pennsylvania, and Nevada, and has plans to launch in additional markets in the near future.
As more states legalize online gambling, competition in the market is heating up, with major players like Caesars, DraftKings, and FanDuel all vying for a piece of the lucrative online gaming pie. With the launch of the Horseshoe Michigan Online Casino App, Caesars is positioning itself as a major player in the Michigan market and setting the stage for further expansion in the months and years to come.