After a tumultuous period of decline in Chinese tourism to Jeju Island, South Korea, the once booming casino and hotel industry is now experiencing a revival as Chinese tourists return in droves. With the easing of travel restrictions and the reopening of borders, the island of Jeju has quickly become a hotspot for Chinese visitors seeking luxury accommodations, world-class entertainment, and vibrant nightlife.
One of the main attractions drawing Chinese tourists back to Jeju is the island’s bustling casino scene. The Jeju Casino, located in the heart of the popular Jungmun Resort area, has seen a significant increase in Chinese visitors in recent months. Known for its luxurious amenities and high-stakes gambling options, the casino has once again become a must-visit destination for Chinese tourists looking to try their luck at the tables.
In addition to the thriving casino industry, Jeju’s hotels have also seen a resurgence in Chinese bookings. The Shilla Jeju, a five-star resort located on the picturesque Hyeopjae Beach, has reported a sharp increase in Chinese guests in recent months. With its stunning ocean views, expansive pool deck, and top-notch dining options, the Shilla Jeju has quickly become a favorite among Chinese tourists seeking a luxurious getaway.
However, while the casino and hotel industries are thriving, luxury shops on the island have not fared as well. Many high-end retailers in Jeju have reported a decline in sales as Chinese tourists opt to spend their money on gambling and accommodations rather than luxury goods. The duty-free shops in the Jungmun Resort area, which once catered to Chinese tourists looking to purchase designer goods at discounted prices, have seen a notable decrease in foot traffic and sales.
Despite the challenges facing luxury retailers, the overall resurgence of Chinese tourism to Jeju Island has been a welcome development for the local economy. The influx of visitors has provided a much-needed boost to businesses and helped revitalize the island’s tourism industry, which was hit hard by the pandemic. As travel restrictions continue to ease and borders reopen, Jeju is poised to once again become a premier destination for Chinese tourists seeking a mix of relaxation, entertainment, and luxury experiences.