The Betting and Gaming Council (BGC) has called for urgent implementation of casino modernisation plans in a bid to drive growth in the European gaming industry. The industry trade body has stressed the importance of updating current regulations and embracing new technologies to ensure the sector remains competitive on a global scale.
In a recent statement, the BGC highlighted the need for modernisation in the face of increasing competition from online operators and the changing preferences of consumers. The council emphasized the importance of creating a more sustainable and innovative gaming environment that can attract new players and keep existing customers engaged.
One of the key areas identified for modernisation is the regulation of online gaming, which has seen exponential growth in recent years. The BGC has urged lawmakers to create a more flexible regulatory framework that can adapt to the ever-evolving landscape of internet gambling. This includes measures such as allowing for greater variety of games, simplifying the licensing process, and enhancing consumer protection measures.
In addition to regulatory changes, the BGC has called for greater investment in technology and infrastructure to support the development of new gaming products and services. This includes the adoption of cutting-edge technologies such as virtual reality, augmented reality, and artificial intelligence to enhance the gaming experience for players.
The council has also highlighted the potential benefits of embracing mobile gaming as a key driver of growth in the industry. With the increasing popularity of smartphones and tablets, mobile gaming has become a significant revenue stream for operators. The BGC has called for measures to support the growth of mobile gaming, including investment in mobile-friendly platforms and the development of new mobile-specific games.
Overall, the BGC’s call for urgent implementation of casino modernisation plans underscores the need for the European gaming industry to adapt to the changing landscape and embrace new technologies. By investing in innovation and creating a more dynamic gaming environment, operators can ensure the long-term success and sustainability of the industry.
As the industry continues to evolve, it is essential for policymakers and operators to work together to create a regulatory framework that supports innovation and growth. With the right measures in place, the European gaming industry can continue to thrive and remain competitive on the global stage.
