In a major announcement today, popular music venue Set To Close has revealed that they will be closing their doors for a complete rebranding. The venue, known for its intimate atmosphere and live music performances, will be transformed into a Hard Rock Hotel, becoming the latest addition to the renowned chain of hotels and resorts.
For years, Set To Close has been a staple in the local music scene, hosting up-and-coming artists and providing a platform for established bands to showcase their talents. The decision to rebrand as a Hard Rock Hotel comes as a surprise to many, but according to sources close to the venue, it is a strategic move to appeal to a broader audience and attract more visitors to the downtown area.
The new Hard Rock Hotel is set to feature a state-of-the-art music studio, where aspiring musicians can record their own songs and even have the chance to perform live on stage. In addition, the hotel will also offer a variety of amenities such as a rock-themed restaurant, a rooftop bar with stunning views of the city, and a pool area where guests can relax and unwind.
“We are excited to embark on this new chapter for our venue and we believe that becoming a Hard Rock Hotel will not only enhance the overall experience for our guests but also help us reach a wider demographic of music lovers,” said the owner of Set To Close in a statement.
The rebranding process is expected to take several months, with the grand opening of the Hard Rock Hotel slated for next year. In the meantime, Set To Close will continue to host its regular lineup of live music events, giving loyal patrons one last chance to experience the venue in its original form.
Fans of Set To Close have mixed reactions to the news, with some expressing disappointment at the loss of a beloved local institution, while others are looking forward to the new opportunities and experiences that the Hard Rock Hotel will bring.
Overall, the transformation of Set To Close into a Hard Rock Hotel signifies a new era for the venue, one that promises to combine the excitement of live music with the luxury and hospitality of a world-renowned hotel chain. Stay tuned for more updates on this exciting development.
