Australia introduces new “mandatory classifications” for games with “gambling-like” content
In a groundbreaking move, the Australian government has announced the introduction of new mandatory classifications for video games that feature “gambling-like” content. The decision comes as concerns grow over the impact of loot boxes and microtransactions on young players.
The new classifications will require games that include these types of features to be labeled with a specific warning, alerting consumers to the potential for gambling-related harm. This move is aimed at increasing transparency and protecting vulnerable players from the risks associated with these types of mechanics.
The decision to implement these mandatory classifications follows a review by the Australian Classification Board, which found that a significant number of games currently available on the market include gambling-like elements. These elements can include in-game purchases, loot boxes, and other forms of microtransactions that may encourage players to spend real money in exchange for virtual rewards.
According to Minister for Communications, Cyber Safety, and the Arts, Paul Fletcher, the introduction of mandatory classifications for games with gambling-like content is an important step in ensuring the safety and well-being of Australian consumers, particularly young people.
“The classification system plays a crucial role in protecting consumers and ensuring that they are informed about the content of the games they are purchasing,” Fletcher said in a statement. “By introducing specific classifications for games with gambling-like features, we are taking a proactive approach to addressing the potential risks associated with these types of mechanics.”
Industry response to the new classifications has been mixed, with some developers and publishers expressing concerns about the potential impact on their business. However, others have welcomed the move, suggesting that increased transparency and consumer awareness could ultimately benefit the industry as a whole.
In addition to the new classifications, the Australian government has also announced plans to work with industry stakeholders to develop a comprehensive code of conduct for the gaming industry. This code will outline best practices for handling gambling-like content in games and provide guidance on how to mitigate potential risks to players.
Overall, the introduction of mandatory classifications for games with gambling-like content represents a significant milestone in the ongoing debate over loot boxes and microtransactions in the gaming industry. By taking proactive measures to address these concerns, the Australian government is sending a clear message that the well-being of players is a top priority.