EveryMatrix, a leading supplier of iGaming solutions, has recently announced a partnership with DraftKings, a prominent sports betting and daily fantasy sports operator. This collaboration will see EveryMatrix’s cutting-edge technology being used to power DraftKings’ operations in the Canadian province of Ontario.
The partnership comes at a time when Ontario is preparing to launch its legal online gambling market, following the passage of Bill C-218 earlier this year. With DraftKings being one of the frontrunners in the sports betting industry, their decision to team up with EveryMatrix signifies a strategic move to establish a strong presence in the Ontario market.
EveryMatrix’s industry-leading platform, which boasts a wide range of innovative features such as seamless player management tools and advanced CRM capabilities, will enable DraftKings to offer a top-notch online gambling experience to players in Ontario. Additionally, EveryMatrix’s integration with a vast array of third-party providers will allow DraftKings to offer a diverse selection of casino games and sports betting markets to its users.
Furthermore, EveryMatrix’s commitment to responsible gaming aligns with DraftKings’ mission to provide a safe and secure environment for its customers. By leveraging EveryMatrix’s state-of-the-art responsible gaming tools, DraftKings can ensure that their players are protected from the potential harms of excessive gambling.
Both EveryMatrix and DraftKings have expressed excitement about the partnership and the opportunities it presents. EveryMatrix CEO, Ebbe Groes, commented, “We are thrilled to be working with DraftKings to bring our cutting-edge technology to the Ontario market. This partnership represents a significant milestone for EveryMatrix and underscores our commitment to delivering best-in-class solutions to our clients.”
Meanwhile, DraftKings CEO, Jason Robins, stated, “EveryMatrix’s platform is renowned for its robustness and flexibility, making it the ideal choice to power our operations in Ontario. We are confident that this partnership will enable us to provide an unparalleled gaming experience to our Canadian players.”
As Ontario gears up to launch its online gambling market, the partnership between EveryMatrix and DraftKings is set to shake up the industry and drive innovation in the iGaming sector. With their combined expertise and resources, the two companies are well-positioned to capitalize on this exciting new market and deliver a world-class online gambling experience to players in Ontario and beyond.
