Finland’s gambling industry is set to undergo a major overhaul with the introduction of a new framework designed to modernize and regulate the sector. The new legislation, titled the Act on Gambling Services, aims to bring the country’s gambling laws in line with European Union regulations and create a more transparent and efficient system for both operators and players.
Under the new framework, the Finnish gambling sector will be divided into three main categories: physical casinos, online gambling sites, and a new national gambling operator. This national operator will be responsible for overseeing all aspects of the industry, including licensing, regulation, and responsible gambling measures.
One of the key changes introduced by the Act on Gambling Services is the introduction of a centralized gambling authority, which will be responsible for overseeing all gambling activities in Finland. This authority will have the power to issue licenses, enforce regulations, and ensure that operators comply with strict responsible gambling guidelines.
In addition, the new framework aims to tackle problem gambling by introducing stricter controls on advertising, including restrictions on the use of celebrities and popular culture references in gambling marketing. The Act on Gambling Services also includes measures to prevent underage gambling and promote responsible gambling practices, such as self-exclusion tools and mandatory age verification checks.
The introduction of the new legislation is seen as a significant step forward for Finland’s gambling industry, which has been criticized in the past for its lack of regulation and oversight. By modernizing the sector and implementing stricter controls, the government hopes to create a safer and more transparent gambling environment for Finnish players.
Industry experts have welcomed the new framework, with many believing that it will help to level the playing field for operators and create a more competitive market. The Act on Gambling Services is expected to come into force in the coming months, with the government aiming to have the new regulations fully implemented by the end of the year.
Overall, the introduction of the new framework represents a major milestone for Finland’s gambling industry and marks a significant step towards creating a more modern and responsible gambling sector. With stricter regulations and oversight in place, players can look forward to a safer and more enjoyable gambling experience in the future.
