Borgata Hotel Casino & Spa, located in Atlantic City, New Jersey, has announced the appointment of Sue Maxwell as its new Vice President of Marketing. Maxwell comes to Borgata with an impressive background in the gaming and hospitality industry, bringing with her a wealth of knowledge and experience.
Maxwell has over two decades of experience in marketing, having previously worked at some of the top gaming and hospitality companies in the country. Most recently, she served as the Director of Marketing at another prominent casino resort in Las Vegas. During her time there, Maxwell implemented innovative marketing strategies that helped increase revenue and drive customer engagement.
In her new role at Borgata, Maxwell will be responsible for overseeing all aspects of marketing, including advertising, promotions, player development, and events. She will work closely with the executive team to develop and execute marketing strategies that will drive customer loyalty and engagement.
“We are thrilled to have Sue join the Borgata team as our new Vice President of Marketing,” said Marcus Glover, President & COO of Borgata Hotel Casino & Spa. “Her extensive experience in the gaming industry and proven track record of success make her the perfect fit for this role. We are confident that she will help lead Borgata to new heights in the competitive Atlantic City market.”
Maxwell expressed her excitement about joining the Borgata team, stating, “I am honored to be given the opportunity to work with such a prestigious property like Borgata. I look forward to contributing to the continued success of the resort and working with the talented marketing team to drive innovation and growth.”
Borgata Hotel Casino & Spa is one of the premier destinations in Atlantic City, offering luxurious accommodations, world-class dining, and unparalleled gaming options. With Maxwell at the helm of the marketing department, Borgata is poised to continue its reign as one of the top casinos in the region.
The appointment of Sue Maxwell as Vice President of Marketing is just one of the many changes happening at Borgata Hotel Casino & Spa as it continues to evolve and adapt to the ever-changing gaming industry. Guests can expect to see exciting new promotions and events under Maxwell’s leadership, further enhancing the Borgata experience for all visitors.
