After nearly three decades of entertaining visitors with its iconic tropical-themed resort, Mirage Las Vegas is set to close its doors for good. The decision comes as the property’s owner, MGM Resorts International, has announced plans to rebrand and transform the Mirage into a new Hard Rock Cafe location.
The Mirage, first opened in 1989 by legendary casino developer Steve Wynn, quickly became a Las Vegas landmark known for its stunning volcano feature and tropical oasis theme. Over the years, the resort has hosted countless celebrities, events, and unforgettable moments for guests from around the world.
However, in recent years, the Mirage has faced stiff competition from newer, more luxurious resorts on the Las Vegas Strip. With visitor numbers declining and outdated amenities in need of a refresh, MGM Resorts International made the difficult decision to close the Mirage and pave the way for a new chapter in its storied history.
The transformation of the Mirage into a Hard Rock Cafe is expected to bring a new energy and excitement to the iconic property. Hard Rock International, known for its rock ‘n’ roll memorabilia, live music events, and signature menu items, is poised to create a one-of-a-kind entertainment destination that will appeal to a wide range of visitors.
In a statement, MGM Resorts International CEO Bill Hornbuckle expressed his excitement for the upcoming transformation of the Mirage. “The decision to rebrand the Mirage as a Hard Rock Cafe is part of our ongoing efforts to revitalize the Las Vegas Strip and provide our guests with new and exciting experiences,” said Hornbuckle. “We believe that the Hard Rock brand is a perfect fit for the Mirage, and we look forward to welcoming guests to this unique and unforgettable destination.”
While the official closing date of the Mirage has not yet been announced, sources close to the project suggest that the transformation into a Hard Rock Cafe could take several months to complete. In the meantime, guests are encouraged to visit the Mirage one last time to enjoy its renowned amenities and say farewell to a Las Vegas legend.
As the Mirage prepares to close its doors and make way for a new era of entertainment, visitors and locals alike are eager to see what the future holds for this iconic property. With the promise of a reinvigorated resort experience and the thrill of a new Hard Rock Cafe destination, the Mirage’s legacy is sure to live on in the hearts and minds of all who have enjoyed its hospitality over the years.
