The iconic Mirage Hotel & Casino, located on the famous Las Vegas Strip, is set to undergo a major transformation into the new Hard Rock Las Vegas. The announcement was made by the Seminole Tribe of Florida, the owners of the Hard Rock brand, and is set to take place on July 17, 2024.
The Mirage Hotel & Casino opened its doors in 1989 and quickly became a symbol of luxury and entertainment in Las Vegas. With its signature volcano and tropical theme, the Mirage was a must-visit destination for tourists from around the world. However, in recent years, the property has faced stiff competition from newer and more modern resorts on the Strip.
The transformation into Hard Rock Las Vegas promises to bring a fresh new energy to the property while still paying homage to its rich history. The Seminole Tribe of Florida, known for their successful Hard Rock Hotel & Casino properties in cities like Hollywood, Florida and Tampa, are set to bring their signature rock ‘n’ roll vibe to the Las Vegas Strip.
According to sources close to the project, the transformation will include a complete overhaul of the property’s guest rooms, restaurants, entertainment venues, and casino floor. The iconic volcano outside the Mirage will also be revamped to fit the new Hard Rock theme, with live music performances and special effects planned for guests to enjoy.
Hard Rock Las Vegas will also feature a new state-of-the-art concert venue, which will host popular music acts and events throughout the year. The property’s existing entertainment venues, such as the Terry Fator Theatre and the LOVE Theater, will also be upgraded to provide guests with even more options for live entertainment.
In addition to the physical changes, Hard Rock Las Vegas will also introduce new dining options inspired by the brand’s rock ‘n’ roll roots. Guests can expect to find a mix of classic American fare, international cuisine, and signature Hard Rock cocktails at the resort’s restaurants and bars.
The transformation of the Mirage into Hard Rock Las Vegas is expected to bring a fresh new energy to the Las Vegas Strip and attract a new generation of visitors to the iconic property. With a blend of luxury, entertainment, and rock ‘n’ roll vibes, the new resort promises to be a must-visit destination for tourists and music fans alike. Stay tuned for more updates as the transformation progresses.
