In a groundbreaking move for the world of horse racing and gaming, the New York Racing Association (NYRA) and Rivers Casino and Resort have announced a strategic partnership that promises to revolutionize the industry.
The collaboration between these two powerhouses will see the integration of horse racing and casino gaming in a way never seen before. The partnership will allow patrons of Rivers Casino and Resort to place bets on live horse racing events taking place at NYRA tracks, as well as access exclusive wagering options on NYRA races.
This unique partnership marks a significant shift in the traditional landscape of the gaming industry, offering a seamless and immersive experience for fans of both horse racing and casino gaming. With this collaboration, customers will have the opportunity to enjoy the thrill of live horse racing while also having access to the excitement of a world-class casino resort.
Additionally, the partnership will bring enhanced marketing and promotional opportunities, as well as cross-promotional events between NYRA and Rivers Casino and Resort. This will not only benefit both organizations, but also provide added value and entertainment for their patrons.
“We are thrilled to announce this partnership with Rivers Casino and Resort,” said NYRA CEO Dave O’Rourke. “This collaboration brings together two iconic brands in the gaming industry and offers a unique and innovative experience for our customers. We are excited to see the positive impact this partnership will have on both the horse racing and casino gaming industries.”
Similarly, Rivers Casino and Resort is equally enthusiastic about the partnership. “We are excited to partner with NYRA and offer our patrons a one-of-a-kind gaming experience,” said Rivers Casino and Resort General Manager Justin Moore. “By integrating horse racing into our gaming offerings, we are providing our customers with a new and exciting way to enjoy the thrill of the races.”
The NYRA and Rivers Casino and Resort partnership is set to launch in the coming months, with plans to roll out a variety of new offerings and promotions for customers. As the gaming and horse racing industries continue to evolve, this collaboration represents a significant step forward in providing innovative and engaging entertainment experiences for fans of both sports.
Overall, this partnership between NYRA and Rivers Casino and Resort is a game-changer for the industry, promising to revolutionize the way fans experience horse racing and casino gaming. Stay tuned for more exciting developments as this groundbreaking collaboration unfolds.
